Latin urban superstar Natti Natasha has signed on for the second ASCAP “She Is The Music” Song Camp, taking place September 30 – October 3 in Miami. The camp – part of the She Is The Music all-female writing series – is funded by The ASCAP Foundation in partnership with W Hotels Worldwide (the iconic lifestyle hotel brand) and will be hosted by Marc Anthony’s MAGNUS Media.
Other acclaimed music creators slated to participate in the ASCAP Song Camp include Grammy-nominated songwriter, audio engineer and producer Maria Elisa Ayerbe (J.Lo, Ricky Martin, Il Divo); Grammy-nominated songwriter Stacy Barthe (Rihanna, Katy Perry, John Legend); singer-songwriter and actress GALE (Farina, Sebastián Yatra, David Bisbal); artist-songwriter Elena Rose (Becky G, MYA); two-time Grammy-nominated recording engineer, songwriter and producer Suzy Shinn (Sia, Dua Lipa, Panic at the Disco, Weezer); singer-songwriter Shari Short (Miley Cyrus, Gente de Zona) and producer, multi-instrumentalist, singer-songwriter and DJ Ali Stone (David Guetta, Camila Cabello, Mario Bautista).
Natti Natasha (Natalia Alexandra Gutierrez Batista) is a multi-platinum singer-songwriter born and raised in the Dominican Republic. At 18, she moved to the Bronx to follow her dream of becoming a singer. There, she met Latin urban star Don Omar in 2010 and in 2012 was signed to his label, Orfanato Music Group. That same year she was featured in his song “Dutty Love,” which was nominated in 2013 for five Billboard Latin Music Awards, winning for Latin Rhythm Airplay Song of the Year. After her first EP, All About Me, in 2017 Natti signed with Pina Records and released her song “Criminal” with Ozuna. It was one of the top 10 most-watched YouTube videos that year, earning her the title of the most-watched female artist on YouTube in 2017 with over 1 billion views. The song was ultimately RIAA Latin 15-time diamond certified. Natasha was the most-watched female artist on YouTube in 2018 and 2017 combined, with over 4.52 billion views, outranking top female artists including Ariana Grande, Dua Lipa, Camila Cabello, Taylor Swift and Cardi B. Her debut album, ilumiNATTI, was released on February 15, 2019.
“When women collaborate with each other, we can create a universe,” said Natti Natasha. “I am thrilled to have the opportunity to be part of the ASCAP ‘She Is The Music’ Song Camp.”
“She Is The Music is a vital initiative to help women advance in the music industry,” said ASCAP CEO Elizabeth Matthews. “Exciting things happen when you bring talented women together to work creatively. ASCAP’s first She Is The Music song camp, held last year in Nashville, resulted in 15 amazing new songs.”
The Song Camp is one of three tentpole initiatives of She Is The Music (SITM), a global nonprofit organization working to increase opportunity and drive equality for women working in the music industry. In addition to the all-female Song Camps, SITM aims to provide a global database of women creators and industry professionals, and establish a mentorship program to develop the next generation of women in music. SITM’s cofounders are global superstar Alicia Keys, Universal Music Publishing Group Chairman and CEO Jody Gerson, Grammy Award-winning engineer Ann Mincieli and WME partner and head of East Coast Music Samantha Kirby.
As part of this year’s Song Camp, W Hotels will host a panel featuring song camp participants on September 30 for What She Said, the W brand’s signature speaker series empowering individuality, inclusivity and honesty for women around the world. The event will welcome local movers and shakers to W Miami for an intimate evening of powerful discussion covering the issues of today for women in music. Through the What She Said series, W Hotels has been creating safe spaces for conversations that drive progress in the gender equality movement on a global scale, from the United States to Dubai. Each What She Said event features provocative speakers across industries and aims to both cultivate community and spark conversations that inspire, educate and enlighten.
The “She Is The Music” Song Camp, along with ASCAP’s other song camps, collectively spanning music genres including pop, rock, hip-hop, R&B and Latin, have a proven record of successful song creation and development. Hit songs born at ASCAP’s song camps include “Somethin’ Bad,” written by Priscilla Renea, Brett James and Chris DeStefano, which was recorded by Miranda Lambert and Carrie Underwood, peaking at #1 on the Billboard Hot Country Songs Chart. The Grammy-nominated track was licensed by NBC as the theme for NBC Sunday Night Football. ASCAP song camp songs have been recorded by a who’s who of artists including Kelly Clarkson, Selena Gomez, Ellie Goulding, Mika, Plain White T’s, Icona Pop and Latin artist María Parrado. Recent releases include “Yo Te Crei” by Ulices Chaidez and “Antes y Después De Ti” by T3r Elemento. Two other singles, “Tu Mundo Cambio” by Milly Quezada (The Queen of Merengue) and “Loca” by Judy Santos (female vocalist from Aventura’s hit “Obsesión”) are set for this fall.